Why Matcha is expensive?
Unlike ordinary teas such as Sencha, the regular green tea, the tea leaves used to make Matcha (Tencha) are cultivated by covering the tea fields with straw or shading nets during the new-sprout season, blocking out sunlight for about 20 days. After harvesting, the leaves are dried without being rolled, and veins and stems are carefully removed. Finally they are ground into an extremely fine powder using stone mills- a process that requires significant time and cost.
​Are your teas authentic?
Yes, all our teas are sourced directly from reputable tea farmers in Shizuoka, Japan's premier tea production region, ensuring authenticity and quality. We do not maintain large inventories. Instead, we import the tea each time an order is placed to ensure we provide the freshest tea possible. Our trusted tea producer have carefully preserved their tea plantation for over 120 years (Founded during Meiji era) and they hold FSSC22000 (Food Safety System Certification) and submit certificates of Organic inspection for exports.
How to make perfect Sencha?
Sencha is Japan's most popular green tea, enjoyed dairy for it's fresh, vibrant flavor and natural health benefits. Use 2 teaspoon (2-3g) of tea leaves per cup and water heated to 70-80°C (160-175ºF). Steep for 1-2 minutes, strain and enjoy.
Lower temperature help bring out tea's natural sweetness and preventing bitterness.
For brewing instructions for each tea, visit out Tea Guide.
How many cups of green tea are safe to drink?
For most healthy adults, 3–5 cups of Japanese green tea per day can be enjoyed as part of a balanced lifestyle. Green tea contains beneficial antioxidants and L-theanine, along with a moderate amount of caffeine.
If you're sensitive to caffeine, pregnant, breastfeeding, or have a medical condition, it's a good idea to speak with your healthcare provider about the amount that's right for you.
The best approach is to listen to your body and enjoy green tea in moderation. Many people enjoy a cup in the morning, another after lunch, and one in the afternoon for a gentle, sustained boost in focus.
Why are the brewing temperature and steeping time important?​
The water temperature and steeping time are crucial, as they determine the balance of Umami, astringency and aroma extracted from the tea leaves. Higher temperatures facilitate the release of astringent compounds and lower temperature draw out umami components. Steeping time also dictates the strength of tea. The ideal water temperature and steeping time vary depending on the type pf tea.
Why do we focus on tea from Shizuoka?​
​Shizuoka is Japan's largest tea-producing region, renowned for its exceptional quality green tea. It's mild climate, mountain mist, and fertile soil produce teas celebrated for their vibrant aroma, smooth umami, and balanced flavor.
Our founder was born and raised in Shizuoka and has a deep connection to the region and its tea culture. We believe authenticity begins with knowing where your tea comes from, which is why we work closely with trusted Shizuoka tea producers to bring their tea directly to Canada.
Is expensive tea always better?
Not necessarily. While higher-priced Japanese teas often reflect factors such as the tea-growing region, harvesting methods, cultivation practices, and the skill of the tea producer, price alone does not determine quality. The best tea is the one that matches your taste, how you enjoy it, and the experience you are looking for. Choosing the right tea means considering the purpose, preparation method, and desired experience — not simply choosing the highest price point. we help our customers select the right tea for their needs, whether it is for traditional preparation, daily enjoyment, or creating memorable menu items for restaurants and cafés..
How Does Our Tea Travel from Shizuoka's Tea Fields to Your Cup?
Every cup of our tea begins in the tea fields of Shizuoka, Japan. where skilled tea farmers carefully nurture each tea plant throughout the year.
At harvest, carefully selected tea leaves are picked at their peak freshness, then expertly processed using traditional Japanese techniques. For our matcha, the leaves are slowly stone-milled into a fine powder.
After careful quality checks, our teas are packaged in Japan to preserve their freshness and authentic flavour, then imported directly to Canada,
Why isn’t the best matcha always organic?
Organic certification is valuable, but organic doesn’t automatically mean higher quality.
Exceptional matcha is judged by its vibrant green colour, natural sweetness, smooth umami, fine texture and fresh aroma. Achieving these qualities depends on many factors — the tea cultivar, shading before harvest, timing of the harvest, soil and nutrient management, processing, and the skill of the tea producer.
Certified organic growers must follow specific restrictions on fertilizers and crop-protection methods. These requirements can make it more challenging to achieve the intense colour, sweetness and rich umami expected from the very highest grades of matcha.
For this reason, some of Japan’s finest matcha is conventionally grown by highly experienced producers who carefully manage their tea fields to achieve exceptional quality.
Organic tells you how the tea was grown. Premium tells you what is in the cup.